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| Creativity for Graphic Designers | 
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| Author: Mark Oldach Publisher: North Light Books Category: Book
List Price: $19.99 Buy New: $9.99 You Save: $10.00 (50%)
Buy New/Used from $6.89
Avg. Customer Rating:   (14 reviews) Sales Rank: 103647
Languages: English (Original Language), English (Unknown), English (Published) Media: Paperback Number Of Items: 1 Pages: 144 Shipping Weight (lbs): 1.3 Dimensions (in): 10.9 x 8.5 x 0.5
ISBN: 158180055X Dewey Decimal Number: 760 UPC: 035313316173 EAN: 9781581800555 ASIN: 158180055X
Publication Date: April 1, 2000 Availability: Usually ships in 1-2 business days
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| Customer Reviews:
  The book of all books February 26, 2003 11 out of 11 found this review helpful
I had been looking for a book about creativity, I wanted to understand the process more, and hopefully increase my productivity. This book was one of 12 that I bought related to the design and creativity area, and was by far the best I've read yet. It gives so much information about the process of idea generation that even I understand it more now (and I've been doing it for 4 years). I have already used the advice on handling clients to great success, and I'm reading the book a second time round.This book is a MUST for all designers at all levels!! Enjoy
  great starting point for formalizing/mainstreaming process July 14, 2000 19 out of 20 found this review helpful
A lot of time is wasted in the creative business just doodling and waiting for one's muse to pop in and show us the light. This book takes the sloppy creative process and pretty much streamlines it into a more productive method of thinking things out and solving problems.While there are examples of real creative work, the book focuses more on process than one product. If you're constantly living on mental post-it notes and flying by the seat of your pants when coming up with new ideas, this book might just be the ticket for you to get the creative process more organized. I have seen a few reviews that cited a problem with the size of the font used in the book... I held the pages of the book up to my computer monitor and find that the font used on this webpage is actually smaller than that used in the book... so if you can read this page, you can read the book. :-)
  A good process primer April 4, 2000 9 out of 9 found this review helpful
Mr. Oldach does a great job of putting into words ideas, thoughts and tangents that I always wanted to capture in words throughout my career, but now I dont't have to. Mark insightfully outlines the design process as a launchpad for creative solutions, not a rigid, constricting container. If your a designer, a must have.
  Highly recommended from one designer to another February 2, 2000 9 out of 10 found this review helpful
I thought the layout is very clean, with a lot of white space. Not cluttered like some other design manuals I've owned. Which makes very easy reading with no distractions. The illustrations are well used throughout. With tons of great samples it will help you generate many new ideas and help you get out of the block you thought you are in.
  Really Small Font November 30, 1999 1 out of 5 found this review helpful
It's a great book, but make sure you have plenty of light and good vision. The font size is quite small, but the actual content is great.
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